News and trends about dumpster rentals, portable storage containers, and construction waste recycling around Appleton, Green Bay, and Oshkosh, Wisconsin.
Logo Containers are large billboards that are visible while positioned on the jobsite AND when traveling down the road. It is a competitive advantage for companies to use Logo Containers, as they are able to grow their presence in the communities they serve at a very low cost.
City Disposal Services, Inc. is a locally-owned, family-operated business providing portable storage containers, waste disposal, and recycling services for contractors, businesses, and homeowners in Northeast Wisconsin. They began this business in 1998.
As you may know, industries such as waste management and fire/water restoration are seasonal and often unpredictable, which lead to a very competitive marketplace when jobs arise. Typically, investing money in traditional marketing campaigns does not make sense for companies in these types of industries. In response to this predicament, City Disposal thought, “what about a customizable can?” No matter what you call them—design dumpsters, branded bins, creative containers—their Logo Containers are a standard 20- or 30-yard waste container that is branded with a customer’s company name, colors, logo, contact information, etc.
A few years ago, City Disposal piloted the Logo Container program with a local roofing company called Security-Luebke Roofing. https://securityluebkeroofing.com Because it proved to be so effective, they expanded some of the larger fire/water restoration companies that they serve, including ServiceMaster, SERVPRO, and Paul Davis Restoration. It’s not just for larger companies, though! There are many local/family-owned companies that use Logo Containers like R Van Rite Construction & Restoration, Square One, Certified Professional Restoration (CPR), Midwest Restoration, Acquire Restoration and JG Home Improvements, just to name a few. Most customers have multiple Logo Containers, and some pair them with other City Disposal services, like Portable Storage Units, as well. At this time, there are over 40 Logo Containers at various jobsites throughout Northeast Wisconsin.
Security-Luebke, like many companies, already invests a significant amount of capital in advertising via TV, radio, church bulletins, youth sports sponsorships, etc., so it was relatively easy to justify the low investment in some Logo Containers. 12 years and twelve Logo Containers later, owner Shannon Alberts says they’ve “seen tremendous results. By using the Logo Containers, we’re making more of an impact in the communities we serve, reinforcing our brand in the neighborhoods where the actual work is being done.”
When their employees see a Logo Container heading down the highway, Alberts says “it’s so much more than just a dumpster full of trash. To us, that container represents who we are and what our mission is. It gives us a huge sense of pride to be a part of the Security-Luebke team, and we have City Disposal to thank for that!”
Jo Budke, the Office Manager for R Van Rite Construction & Restoration, has also been using City Disposal’s Logo Containers for over five years. While the majority of R Van Rite’s work comes straight from insurance adjusters, many of their newer clients mention their Logo Containers. One of Jo’s favorite parts of working with City Disposal is their excellent customer service. “To me, customer service is key,” she said. “We’ve established a relationship with the folks at City Disposal that we haven’t found anywhere else. They know me by voice, they’re always so friendly and helpful, and I really appreciate the personalized attention they give us.”
No matter what type of business you’re in--the restoration industry, advertising services, waste disposal, or roofing--the success of a small business hinges on great customer service.
For More Information
For more information on Logo Containers or City Disposal Services, Inc., visit their website at http://www.citydisposal.com or call Tim Inglese (owner) at 1-866-DUMPSTR.
If you need temporary storage for your personal items, your first thought might be to rent out a storage unit. While public storage units typically offer a large amount of storage space, getting into one may be trickier than you think. There can be long waiting lists to get into one, and a 3-month minimum contract (with a security deposit) is often the norm. And, if you’re lucky enough to find one, you still have to figure out a way to transport all your items to and from the unit.
A portable storage container, (or shipping container/cargo ship container) is typically made of steel, and can handle very large, heavy loads. The majority of them come from overseas into shipping ports. They make their way to major metro areas, and then are recycled into the storage industry. Portable storage containers primarily come in two lengths: 20 feet and 40 feet.
Portable storage containers are great for construction/remodeling projects. The containers can remain on job-sites to hold homeowners' personal belongings OR to store tools and materials for the construction crew. They are also great if you’ve experienced fire or water damage and want your belongings to remain onsite while your property is rebuilt. Retail stores could use them for a highly secure place for seasonal inventory… Really the possibilities are limitless!
The costs associated with portable storage containers are fairly comparable to other forms of storage, although they offer so much more… They have more space, are more convenient, and are more secure. Portable storage container fees typically include a delivery/pick-up charge and a monthly charge (1 month minimum). Occasionally, some rental companies will prorate your last month, so be sure to ask upfront about any deals like that. And, as with all rentals, be sure to ask if there are any additional taxes or surcharges associated with the portable storage container rental before entering a contract.
Most people are pretty unfamiliar with the restoration industry unless they or someone they know have been affected by things like fire, flood, mold, or storm damage and needed to rent a dumpster. Restoration companies work primarily with insurance companies, providing on-call assistance to those in need. There’s always work to be done regardless of the time of year, however “busy season” for this industry is typically the winter months, (when water pipes have the tendency to burst and fires start due to portable heaters.) As we all know, the weather in Northeast Wisconsin can be incredibly unpredictable, which causes a challenge when coordinating restoration efforts… And for us, the waste disposal!
ServiceMaster Specialty Restoration Services' logo on storage container
There are a number of national franchises that you probably recognize by name in the restoration industry, but what you might not know is that many of them are privately owned. For example, Service Master is known for their residential and commercial cleaning and disaster recovery efforts. They have franchises located internationally and nationally (in all 50 states). ServiceMaster Specialty Restoration Services of Appleton/Green Bay is one of a group of seven or so that responds to national disasters. Regardless of what or where the need is, President Todd Frank is always ready on a moment’s notice to send personnel and equipment and get right down to work.
Some companies choose to specialize in certain aspects of restoration, (like water extraction, demolition, or fire cleanup efforts,) while others do it all. Regardless of the type of damage, many restoration jobs involve removing the property’s contents first, separating our the salvageable materials, and disposing/recycling the damaged items. This typically requires two different types of containers: construction dumpsters for waste management and portable storage containers for temporary storage.
City Disposal partners with many restoration companies in Northeast Wisconsin, providing the appropriate types, sizes, and numbers of temporary storage and waste containers for the job. Recently, our partners have been very pleased with our Logo Container program. (A Logo Container is a standard 20- or 30-yard shipping container branded with our partner’s company logo, contact information, and corporate colors... Essentially it’s a portable billboard!) For more information about City Disposal’s Logo Container program, contact us!